- 3D animation, visualition
- graphics and dtp
- creating www pages
- plastic logotype on the wall
- promotion gifts
- wine advertising
- sweet advertising
- paper bags
- printed matters – printing works
- carton development
- advertising textile
- promotional sign
- digital photography
- large-sized print
- video prezentation
- multimedia
- navigation systems
- prezentation systems
A
ATL - Above the lineATL - Above the line marketing communications, which includes advertising on television, in print, radio, outdoor advertising (outdoor) and advertising in cinemas. |
B
Banner | |
Billboard - sizeBillboard advertising space is located in public places and near roads. Smother the printed paper strip, or printed self-adhesive foil. Billboards are normally produced in several formats. The exact size you need to know already when creating advertising graphics, before the actual printing. Graphical material is usually prepared at a scale of 1:10, namely: 300DPI size 51x24cm. | |
BTL - Bellow the line |
C
Corporate design |
D
DTPDesktop Publishing - the creation of the document printed by computer |
E
Elox | |
EmbossingEmbossing is a book-binding technology, or blow molding material pressure performed using dies. Can be carried out cold, at ambient temperature and milling under pressure when it is minted material preheated to increase its plasticity. Heated but may be die - this procedure is used in the sorting of thermoplastic materials. Embossing is used for striking the paper, cardboard, leather or leatherette (letterheads, diaries, business card, wallet, etc.). |
F
Flexoprinting | |
Floor graphics |
H
Hot Stamping |
I
Illuminated sign | |
In store Communication | |
Inflatable |
L
Laser |
M
Merchandising | |
Merkantilní tiskMerkantilní tisk - představuje velmi pestrou skupinu výrobků od jednoduché vizitky |
N
Neperiodické publikaceNeperiodické publikace - knižní výroba nakladatelského typu. |
O
Ofset printOffset - portable rotary printing area |
P
Periodický tiskPeriodický tisk = noviny a časopisy. Tiskoviny, které se vyrábějí v určitých časových periodách (deník, týdeník, měsíčník, ..) | |
POS / POP | |
Public relationsPublic relations (often referred to by the acronym PR, the designation is derived from English and can be loosely translated as "public relations") are the techniques and tools by which an institution or company builds and maintains relationships with its surroundings and the public, seen its position and trying to influence it. It is an ambitious long-term activity, which should, inter alia, to ensure the provision of information to the public and collecting feedback and other information from the public. An important aspect of PR is bidirectional communication, which provide. PR is an important component of social communication. |
R
Rendering |
S
Sales promotion | |
Sampling | |
Silk-screen printing, screen printing |
T
Tailor made |
V
Výšivka |
W
Window Graphics | |
Wobbler |